愛污传媒

Skip to main content

Fashion gold: Paris 2024 Olympic Games setting new trends

Share
PARIS -

The world has long admired Parisians for their fashion sense, and now that the city is basking in the Olympic spotlight, trends are emerging. Fans from around the world are putting their country's colours on display, and among stylish locals, some are embracing the style.

On the chic streets of the unofficial fashion capital, fans wear mascots shaped as Phrygian caps, the red bonnets that are a symbol of the French revolution. They drape themselves in the colours of their countries, and accessorize with flags.

"I am usually here on business," said one fan said while attending the cycling road race event, wearing a hat adorned with the U.K. flag. "I don't normally wear a bucket hat."

This sentiment is usually shared by Parisians, yet many are sporting the French flag on their berets.

The world has long admired Parisians for their fashion sense, and now that the city is basking in the Olympic spotlight, trends are emerging. (Genevieve Beauchemin/愛污传媒)

Some athletes add a little flair: U.S. sprinter Sha'Carri Richardson has her nails, and the Canadian beach volleyball women's team are outfitted by active swimwear brand "Left on Friday" are a hit. As always, the must-have accessory is a gold medal.

But these games have also been given the high-luxury treatment. Heritage French fashion house LVHM, which is behind luxury brands like Louis Vuitton,  to mix high fashion and sport.

The move has faced some criticism about the commercialism of the games, but some stylish Parisians have embraced the concept.

"Parisian style is feeling good in your clothes," says Lola Guignolet, who lives in Paris and works in the fashion industry. "It's nice to see a lot of people visiting, bringing their fashion and then adopting some styles as well. I like the vibe in the city."

"La mode" was always going to take centre stage here. After all, this is Paris.

"In the U.S people just wear sweat pants. Here people have fashion sense," says a tourist from Indiana carrying several Louis Vuitton shopping bags.

But some fashion-forward Olympic tourists are also making a detour to a small Paris street near the Jardin du Luxembourg, otherwise known as the backdrop to the hit Netflix series "Emily in Paris".

The world has long admired Parisians for their fashion sense, and now that the city is basking in the Olympic spotlight, trends are emerging. (Genevieve Beauchemin/愛污传媒)

A constant flow of people from around the world come to take photos of the restaurant and the apartment where much of the series takes place. To them, it鈥檚 no wonder the series is set in this city.

"I am a big fan of Emily because of the clothes she wears (and) the makeup," says Dimpy Bamsan, visting from New Delhi, who who adds that this fictional character鈥檚 style takes inspiration from real life. 鈥淭he people in Paris are amazing when it comes to fashion."

Paris, also known as the city of love, earned their high-fashion reputation. Images from centuries ago show women in long dresses and corsets waving fans. Even now, those fans are a hot item among Olympic spectators, as a heat wave washed over the city.

Judging by the many shopping bags they are carrying, many tourists plan to pack some of that fashion and take it home with them after the games.

CTVNews.ca Top Stories

It鈥檚 1998. Google was just born, and dial-up was the primary way to connect to the Internet. New sites were being developed daily on any number of topics, from recipes to shopping. David Yanciw, however, was thinking big - big things, that is.

Canadian musician Jacob Hoggard has been found not guilty of sexually assaulting a young woman in northeastern Ontario eight years ago. The former Hedley frontman had pleaded not guilty to sexual assault.

The two people who died in a major fire in Old Montreal on Friday were a mother and her seven-year-old daughter, sources told Noovo Info.

The Ministry of Labour is investigating a workplace incident that claimed the lives of two people in Georgian Bluffs, south of Owen Sound.

NEW THIS MORNING

NEW THIS MORNING

New data shows the automated speed enforcement camera on King Edward Avenue, between Bolton Street and St. Patrick Street, issued 6,337 speeding tickets in August, the highest number of tickets issued by Ottawa's 40 photo radar cameras.

Local Spotlight

Chantal Kreviazuk is set to return to Winnipeg to mark a major milestone in her illustrious musical career.

From the beaches of Cannes to the bustling streets of New York City, a new film by a trio of Manitoba directors has toured the international film festival circuit to much pomp and circumstance.

A husband and wife have been on the road trip of a lifetime and have decided to stop in Saskatchewan for the winter.

The grave of a previously unknown Canadian soldier has been identified as a man from Hayfield, Man. who fought in the First World War.

A group of classic car enthusiasts donated hundreds of blankets to nursing homes in Nova Scotia.

Moving into the second week of October, the eastern half of Canada can expect some brisker fall air to break down from the north

What does New Westminster's t蓹m蓹sew虛tx史 Aquatic and Community Centre have in common with a historic 68,000-seat stadium in Beijing, an NFL stadium and the aquatics venue for the Paris Olympics? They've all been named among the world's most beautiful sports venues for 2024.

The last living member of the legendary Vancouver Asahi baseball team, Kaye Kaminishi, died on Saturday, Sept. 28, surrounded by family. He was 102 years old.

New data from Greater Vancouver and the Fraser Valley shows a surge in supply and drop in demand in the region's historically hot real estate market.