愛污传媒

Skip to main content

Adidas to start selling stockpile of Yeezy sneakers later this month

Share
NEW YORK -

Adidas said Friday that it will begin selling its more than $1 billion worth of leftover Yeezy sneakers later this month, with the proceeds to be donated to various anti-racism groups.

The German sportswear brand said recipients will include the Anti-Defamation League, which fights antisemitism and other forms of discrimination, and the Philonise & Keeta Floyd Institute for Social Change, run by social justice advocate Philonise Floyd, the brother of George Floyd.

"After careful consideration, we have decided to begin releasing some of the remaining Adidas Yeezy products," said Adidas CEO Bjorn Gulden in a statement. "Selling and donating was the preferred option among all organizations and stakeholders we spoke to. There is no place in sport or society for hate of any kind and we remain committed to fighting against it."

Yeezy products have been unavailable to shoppers since Adidas terminated its partnership with Ye, formerly known as Kanye West, in October 2022 following his antisemitic comments on social media and in interviews.

The items to be sold include existing designs as well as designs that were in the works in 2022 for sale this year, Adidas said.

At Adidas' annual shareholders meeting earlier this month, Gulden said the company had spent months trying to find solutions before deciding against destroying the items and to rather sell them to benefit various charities that were harmed by what Ye said.

The company said Friday that the move has no immediate impact on the company's current financial guidance for 2023.

CTVNews.ca Top Stories

The Maritime Sikh Society says the body of a young employee who died at a Walmart in Halifax last weekend was found by her mother.

Montreal police say four teenagers suffered stab wounds after an altercation near John F. Kennedy High School in the city's Villeray鈥擲aint-Michel鈥擯arc-Extension borough on Thursday.

Four people are dead and another is in hospital after a Tesla driving through downtown Toronto at a high rate of speed crashed into a guardrail and struck a concrete pillar on Lake Shore Boulevard.

Voting officials say recounts in two ridings that could determine the outcome of British Columbia's election won't start until Sunday afternoon.

Emergency crews responded to a call for a stabbing at Paul Landry Park on Uplands Drive, between Paul Anka Drive and Bennett Street, at 11:25 a.m. Thursday.

Local Spotlight

A new resident at a Manitoba animal rescue has waddled her way into people's hearts.

Hundreds of people ran to the music of German composer and pianist Beethoven Wednesday night in a unique race in Halifax.

He is a familiar face to residents of a neighbourhood just west of Roncesvalles Avenue.

A meteor lit up our region's sky last night 鈥 with a large fireball shooting across the horizon over Lake Erie at around 7:00 p.m.

Residents of Ottawa's Rideauview neighbourhood say an aggressive wild turkey has become a problem.

A man who lost his life while trying to rescue people from floodwaters, and a 13-year-old boy who saved his family from a dog attack, are among the Nova Scotians who received a medal for bravery Tuesday.

A newly minted Winnipegger is hoping a world record attempt will help bring awareness for the need for more pump track facilities in the city.

A Springfield, Ont. man is being hailed a 'hero' after running into his burning home to save his two infant children.

Hortense Anglin was the oldest graduate to make her way across the platform at York University's Fall Convocation ceremony this week. At the age of 87, she graduated with an Honours degree in Religious Studies.

Stay Connected